subtype.studio is a creative agency led by Fadi Abdelnour. We collaborate with visionaries, including brands, NGOs, and institutions, to transform them into authentic ambassadors of culture and identity, fostering meaningful connections and impactful communication.
With over 25 years of experience, we work internationally, cross-culturally, and intersectionally. Passionate about all fields and practices of audiovisual communication, our approach is purpose-driven and concept-oriented, while prioritizing aesthetics and functionality tailored to the unique needs of each project and client.
Through our involvement in numerous local and international cultural projects, we have gained extensive experience in cross-cultural design, multilingual communications, and non-Latin typography, as well as the development of brands and complex visual identities.
We offer comprehensive design services for print, film and digital media, along with sound production and event management, including planning, concept development, project management, and consultancy.
We provide full-service audio production for podcasts, music albums, and other music and sound-based projects—covering concept development, studio recording, editing, mixing, mastering, and distribution. Our services extend to music release planning and artist or band tour support, ensuring that both the sound and its journey reach the right audiences with clarity and intention.
Our film production services span the entire pipeline—from concept development and direction to post-production. We specialize in editing, sound design, color grading, animation, and DCP mastering, as well as managing film release events and screenings. We work closely with artists, institutions, and producers to craft visually and emotionally resonant cinematic experiences.
For social media, we offer complete audiovisual content services—from creative direction and scripting to production, editing, and format-optimized delivery. Whether for campaigns, reels, or ongoing content strategies, we create story-driven, high-impact media that deepens engagement and amplifies your digital presence.
Services
Strategy
• Organizational Identity development
• Naming
• Brand evaluation
• Brand positioning
• Brand storytelling
• Creative consultancy
• Design consultancy
• Design management
• Content strategy
• Communication strategy
• Music & Film release strategy
• Tour planning and logistics
Design
• Branding
• Creative direction
• Design strategy
• Editorial design
• Graphic design
• Product development
• Photo direction
• Sound design
• Video direction
• Web design
• Motion design
• Animation
• Title and credit design
• Film and album artwork
Experience
• Brand launch
• Event curation
• Event production
• Exhibition curation
• Product launch
• Production
• Film release events
• Album release events
• Artist and band tours
• Screenings and listening sessions
Production
• Audio production (podcasts, music albums, voice-over, mastering)
• Studio recording
• Mixing & mastering
• Music production
• Film production
• Film post-production (editing, sound design, color grading)
• DCP mastering
• Social media content production (audio/video)
• Audiovisual content editing
• Platform-optimized media delivery
Social Media
• Social media content strategy
• Creative direction for social media
• Audio/video content production
• Format adaptation for platforms (Reels, TikTok, YouTube Shorts, etc.)
• Story-driven campaign development
• Post-production and optimization
• Content calendars and publishing workflows
Clients
ALFILM – Arab Film Festival Berlin / AFAC – Arab Fund for Arts and Culture / Apostroph Group / Badael / Berliner Künstlerprogramm / Berliner Philharmonie / Bertelsmann Stiftung / The Built Environment Observatory / Deutschlandstiftung Integration / Facts & Files Historical Research Institute / Febrayer Network / Freie Universität Berlin / Friedrich-Ebert-Stiftung / GIZ – Gesellschaft für internationale Zusammenarbeit / Goethe Institut / HKW – Haus der Kulturen der Welt / Human Rights Watch / ifa Institute for Foreign Cultural Relations / Khan Aljanub / Lernort Kulturkapelle / Literaturhaus Berlin / Martin Roth Initiative / Rosa-Luxemburg-Stiftung / Serindia Contemporary / Staatsoper Berlin / Volkswagen Group
Team
Fadi Abdelnour was born in Jerusalem and studied Archaeology and Cultural Studies at Birzeit University in Palestine, where he was actively involved in the student movement. In 2010, he earned a degree in Visual Communication/Communication Design from the Burg Giebichenstein University of Art and Design in Halle. Since then, he has worked as a freelance designer in Berlin, eventually founding subtype.studio. In 2009, Fadi co-founded ALFILM – Arab Film Festival Berlin, where he served as artistic director until 2019. In 2020, he co-founded Khan Aljanub, an Arabic bookshop and publishing house in Berlin. He has been a member of the Al.Berlin collective and served on Berlin’s Rat für die Künste (Council for the Arts) in 2015/2016. He has also lectured on Cultural Studies and Design at the Barenboim-Said Academy and the Media University of Applied Sciences (HMKW) in Berlin.
Ziad Fayed is a Berlin-based sound editor, sound designer, and music promoter from Beirut. With over 15 years of experience across the Middle East and Europe, he is the co-founder of Al-Berlin, a collective dedicated to promoting contemporary music and arts. He studied audio engineering in Paris at the Institut Supérieur des Techniques du Son, where he built a solid foundation in sound production and postproduction. Ziad has organized concerts for renowned artists and directed multiple editions of Al-Festival. His work spans podcast production—including the acclaimed Country of Words series—sound design for films, television, and commercials, as well as live sound engineering and album production. He has collaborated with a wide range of TV broadcasters and media platforms, and has played key roles in major cultural events such as the Beirut & Beyond International Music Festival.
Abdulah Mahadeen is a Berlin-based designer and creative coder from Amman. He studied visual communication at the German-Jordanian University and the University of Applied Sciences Potsdam (FHP). Working at the intersection of visual communication, digital media, and interactive art, Abdulah explores generative design, interactive installations, and audiovisual storytelling. His work often engages with cultural narratives and social themes, blending technical skill with a strong visual and conceptual approach across both physical and digital spaces.
